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How to Get Interviews and Book Signings

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With L. Diane Wolfe, author of the Circle of Friends novels



You would not believe how good at marketing this week’s guest is. Check her Web site under Archives and you’ll see the dozens and dozens of interviews and book signings she’s done, without the help of a publicist, mind you. In today’s publishing environment, her accomplishments are nothing short of phenomenal. And she’s going to tell us how she does it!

L. Diane Wolfe’s five-book Southern-based series, The Circle of Friends, centers on a group of college-age kids and portrays love and friendship overcoming all obstacles. Wolfe began writing as a teenager and was inspired to return to the pursuit by the adage that everyone needs “something to hope for and someone to love.” Meant to inspire as well as entertain, Wolfe’s books have been described as “encouragement personified.”

Traveling the East Coast to promote her series, Wolfe sets herself a heavy tour of book signings and speaking engagements. Dubbed “Spunk On A Stick,” she averages more than eighty appearances and interviews each year.

Wolfe conducts seminars on publishing, outlining the options open to writers today. Walking the class through each step, she emphasizes setting a marketing plan and utilizing the power of the Internet to create success. She plans to open her own publishing company in 2008.

Join Diane and host Paula B. as they discuss the best and the worst ways to market your books, including:

  • Why she calls herself “Spunk on a Stick”
  • How she got the idea for her series
  • How she gets dozens and dozens of interviews and signings
  • How she gets her press releases noticed
  • What the secret to writing a great blurb is
  • What you should wear to a book signing
  • What you should always do at a book signing (and what you shouldn’t)
  • How not to market your books
  • How to do a great interview.

Interviewee: L. Diane Wolfe
Host: Paula B.
Date: May 14, 2007
Running time: 01:08:52
File size: 34 megabytes
Rating: G
Diane’s Web sites: The Circle of Friends; The Circle of Friends Blog

Purchase Diane’s books at

2 Responses to “Podcast: How to Get Interviews and Book Signings”

  1. J. Andrew Lockhart Says:

    I listened to this interview tonight really useful! I recently found your interviews on iTune and thoroughly enjoy them.

  2. Administrator Says:

    Hi, James,

    Wasn’t Diane great! What a dynamo. I’m glad you’re enjoying the show!